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Research papers

A simple record or a whole new ball game?

We are all using more film/video in research. The backlash against long PowerPoint presentations means the increasing use of video clips to bring the findings to life, and the standalone five-minute video to accompany the debrief. But is there an...

Catalogue: Qualitative 2012: Informing Strategic Decision Making And Action
Authors: Dominic Scott-Malden, Peter Totman
Company: Jigsaw Research
November 8, 2012
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Citation

Scott-Malden and Totman (2012a, November 08). A simple record or a whole new ball game?. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/a-simple-record-or-a-whole-new-ball-game-